Category Archives: Retail

Retail Analytics made simple by Titan Channel Partners

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Retail Analytics made simple by Titan Channel Partners.

Titan Channel Partners a worldwide consulting firm specializing in information technology now offers a retail analytic solution.

Our retail analytic solution provides an anonymous observation of age, gender and mood.

This anonymous data can be captured instantly then downloaded and compared with other stored data. Capturing real time retail analytics provides the retailer an advantage over the competition.

Knowing how long a customer spends in an aisle, what bag of chips they pick up from the shelf, were they attracted to a competitor’s product over yours ? Was their experience the same at one location versus another?

In other markets the system can compile mood analytics showing customers length of stay and their initial observation and reception, such as corporate functions and property launches.

The software originally developed for the defense industry utilizes a unique facial recognition process. The data then can be exported analyzed and tuned to maximize the clients marketing efforts.

Gone are the days of ceilings and walls littered with camera domes. Many of our systems only require one camera input.

Titan Channel Partners has partnered with One Button Inc. of Lake Forest, California for installation, hardware customization and on-site integration.

One Button will provide the custom retail analytic deployment solution for each retailer. Integrating cameras discreetly in LED panels, capturing anonymous customer feedback, and providing a smart digital signage assembles the perfect storm of targeted marketing solutions.

Coupling the captured data with One Button’s strategy, the system can instantly change its presented content. For example, a predominately male audience may have one defined set of ads while a female audience another. This coupled with age and mood observations allow for a new dawn of highly effective ad targeting like no other.

For additional information e-mail: [email protected], call +1 949 542 6128, or post and leave a message below.

Retail Analytics in Real Time

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Retail Analytics in Real Time

  • If  a leasing office could capture the number of clients who entered the office and compare it to the number of applications completed, would that information be useful?
  • If the maker of a popular soup could see the number of individuals viewing its competitor’s products in the grocery store aisle and determine gender, age, mood and duration, would that information be useful?
  • If a kiosk could capture the number of patrons, gender, age, mood, duration and time of day, would that information help develop a better interface and content for the patrons.

Titan Channel Partners has developed and implemented custom solutions to better track customer experiences.

By analyzing in real time the data you can build a better mouse trap.  Weather the mouse trap is a client friendly lobby in a leasing office, more attractive packing and better placement for a can of soup or improved content at a kiosk.

Giving advertisers and durable goods manufacturers access to a real time portal to view, query and download data from multiple locations allows for faster times to market for change.  That change can take many forms:

  • Creating better customer experiences
  • Improved packaging
  • Improved product placement
  • Improved pricing
  • Improved targeted promotions

All in a fraction of the time it would take to gather intelligent data using traditional methods such as focus groups and surveys.

Contact Titan Channel Partners and let us design and deploy a custom retail solution for you TODAY!

For additional information e-mail: [email protected], call +1 949 542 6128, or post and leave a message below.